QAEconomics › Which of the following illustrates how marketing has a direct impact on consumers?
Q

Which of the following illustrates how marketing has a direct impact on consumers?

1. Marketing creates long-lasting relationships between the firm and its suppliers.

2. Marketing helps firms expand globally.

3. Marketing helps consumers learn about new products and services.

4. Marketing advises production about how much product to manufacture.

5. Marketing advises logistics about when to ship products.

A

Answer 3. Marketing helps consumers learn about new products and services

One way consumers find out about products is through marketing. A product can be amazing but without proper marketing, there would be no way consumers would get to know the product. Marketing is also important for services. If you offer a service instead of actual products, it is also important that you market your services. This would ensure that you reach a large consumer base that would need your services. The strength of a marketing team would be seen in the responses of the target consumers. If a marketing strategy is working, you would know how the consumers respond to the service or product.

3 months ago
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